Returning to my photo art direction roots, I concepted and executed fashion photography art direction for RTW Women’s,Young Adult, Swim & Performance categories on target.com. In addition to the creative, I was also responsible for product sample inventory placement, casting, pre-production direction, on set photography art direction (NYC & Mpls) and post-shoot retouching direction.
Holiday Women's RTW
Agency: Target Creative
Art Direction, on set Creative Direction